We recommend that you review the journal's section policies, as well as the Author Guidelines. Authors need to register with the journal prior to submitting or, if already registered, can simply log in and begin the five-step submission process.
Portal is exclusively meant for submission of manuscript. In case of any general query/clarification/technical issue, please write to us at Email ID: info@publishingindia.com or call us at 09899775880
"The International Journal of Marketing & Business Communication" (IJMBC) (ISSN: 2277-484X) tends to develop, promote, coordinate and disseminate the original developments and practices within the filed area of markeiting, business communication & related subject areas. Journal aims to help professionals working in the field, academicians and policy-makers to contribute, to disseminate research, and to learn from each other's work.
The IJMBC invites high quality original and review papers, technical reports, case studies, conference reports, management reports and book reviews. Submitted manuscripts will be referred. Review system will take about three months and the Journal reserves the right to make necessary editorial amendments in the final manuscript to suit Journal’s format. There is no submission fee.
Please refer to Guidelines for Authors
Key Areas / Scope of Journal
Although the possible set of topics for the journal is large and we encourage submission on any area within the scope of Marketing and Business Communication, the following sub-areas are particularly suitable (but not exhaustive):):
- HRM & Marketing
- Marketing & Planning
- Marketing needs & finance
- Accounting & marketing
- Entrepreneurship marketing
- Organisation behaviour and marketing
- Policy, Pricing and marketing
- Corporate communications
- Communication strategies
- Marketing philosophy in corporate management
- Benchmarking marketing
- Marketing Strategy
- Workforce communications
- Corporate social responsibility
- Marketing information systems
- International strategies
- Strategic and marketing plans
- Planning & communication process
- Development of business communication process
- Relationship Marketing
- Marketing and Corporate innovation restructuring
- Government policy and marketing
- Venture capital and marketing
- EIS and marketing
- Business ethics and marketing
- Consumer behaviour and marketing
- Public relations & affairs
- Investor relations
- Environmental and community relations
- Internet communication
- Business communications through marketing mix elements
- Customer relations
- Corporate brand management
Editor-In Chief
Dr. Tejinderpal Singh, University Business School, Panjab University
Mobile No: 9872708901; Email Id: tejinderubs@gmail.com